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Uwulawula njani umgangatho kwaye uqinisekisa ukhuseleko lokutya?
Sineqela lolawulo lomgangatho wobuchwephesha, abanoxanduva lokuhlola iirekhodi zemathiriyeli ekrwada, iinkqubo zemveliso, iimveliso ezigqityiweyo, kunye neemveliso ezigqityiweyo. Ngokukhawuleza ukuba ingxaki ifunyenwe kwinkqubo nganye, iya kulungiswa ngokukhawuleza. Ngokubhekiselele kwisatifikethi, umzi-mveliso wethu unesatifikethi se-ISO22000 kunye ne-HACCP kwaye ufumene isatifikethi se-FDA. Kwangaxeshanye, umzi-mveliso wethu uphumelele uphicotho lweDisney kunye neCostco. Iimveliso zethu ziphumelele uvavanyo lwaseCalifornia Prop 65.
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Ndingakhetha izinto ezahlukeneyo kwisikhongozeli esinye?
Sizama ukukufumana izinto ezi-5 kwisitya, izinto ezininzi kakhulu ziya kunciphisa kakhulu ukusebenza kakuhle kwemveliso, into nganye nganye kufuneka itshintshe i-molds yokuvelisa ngexesha lokuvelisa. Utshintsho lokungunda rhoqo luya kuchitha ixesha lokuvelisa kwaye iodolo yakho iya kuba nexesha elide lokukhokela, elingeyiyo le nto sifuna ukuyibona. Sifuna ukugcina ixesha lokuguqula iodolo yakho kwelona xesha lifutshane kangangoko. Sisebenza kunye ne-Costco okanye abanye abathengi betshaneli abakhulu abanezinto ezi-1-2 kuphela kunye namaxesha okuguqula ngokukhawuleza.
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Ukuba iingxaki zomgangatho ziyenzeka, uzisombulula njani?
Xa kuvela ingxaki esemgangathweni, okokuqala sifuna ukuba umthengi anikeze imifanekiso yemveliso apho ingxaki yomgangatho yenzeka khona. Siya kuthatha inyathelo lokuqala lokubiza amasebe asemgangathweni kunye nemveliso ukufumana unobangela kwaye sinike isicwangciso esicacileyo sokuphelisa iingxaki ezinjalo. Siya kunika i-100% imbuyekezo yelahleko ebangelwa ziingxaki zethu zomgangatho kubathengi bethu.
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Ngaba singaba ngumsasazi okhethekileyo wenkampani yakho?
Kanjalo. Siwonga ngokuzithemba kwakho kunye nokuqinisekiswa kweemveliso zethu. Singaseka ubambiswano oluzinzileyo kuqala, kwaye ukuba iimveliso zethu zidumile kwaye zithengiswa kakuhle kwimarike yakho, sizimisele ukukhusela imarike yakho kwaye sikuvumele ube yiarhente yethu ekhethekileyo.
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Lide kangakanani ixesha lokuhambisa?
Ixesha lethu lokukhokela kubathengi abatsha ngokubanzi malunga neentsuku ezingama-25-30. Ukuba umthengi ufuna ukucwangciswa kwesiko, njengeengxowa kunye neefilimu ezicuthayo ezifuna isakhiwo esitsha, ixesha elihamba phambili yi-35-40 iintsuku. Ngenxa yokuba ulwakhiwo olutsha lwenziwa ngumzi-mveliso wemathiriyeli ekrwada, oku kuthatha ixesha elongezelelweyo.
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Ndingacela iisampulu zasimahla? Kuya kuthatha ixesha elingakanani ukuzifumana? Kuya kubiza malini ukuthumela ngenqanawa?
Singakunika iisampulu zasimahla. Mhlawumbi unokuyifumana phakathi kweentsuku ezi-7-10 emva kokuyithumela. Iindleko zokuthumela ngenqanawa zidla ngokukuluhlu lwamashumi ambalwa eedola ukuya kutsho malunga nee-$150, amazwe athile abiza imali eninzi kancinane, kuxhomekeka kwisipho somthunywa. Ukuba siyakwazi ukusebenza kunye, iindleko zokuthumela ezibizwa kuwe ziya kubuyiselwa kwi-odolo yakho yokuqala.
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Ngaba unokwenza uphawu lwethu (i-OEM)?
Ewe Unga. Sineqela labaqulunqi abaziingcali abanokuthi benze umbhalo-ngqangi woyilo ngokwezifiso ngokukodwa ngokusekwe kuluvo lwakho kunye neemfuno. Ifilimu yekhava, iingxowa, izitikha kunye neebhokisi zibandakanyiwe. Nangona kunjalo, ukuba i-OEM, kuya kubakho umrhumo wepleyiti yokuvula kunye neendleko ze-inventri ezibandakanyekayo. Umrhumo weplate yokuvula i-$ 600, esiya kubuya emva kokubeka izitya ze-8, kwaye idiphozithi ye-inventory yi-$ 600, eya kubuyiselwa emva kokubeka izitya ezi-5.
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Ithini imiqathango yakho yokuhlawula?
I-30% yentlawulo ephantsi ngaphambi kwemveliso, i-70% ibhalansi ngaphambi kokuthunyelwa.
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Zeziphi iindlela zokuhlawula ezamkelekileyo kuwe?
Ukudluliswa kocingo, i-Western Union, i-PayPal, njl. Samkela nayiphi na indlela yokuhlawula efanelekileyo kunye ekhawulezayo.
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Ingaba unazo iinkonzo zovavanyo nophicotho?
Ewe, sinokuncedisa ekufumaneni iingxelo zovavanyo ezichaziweyo zeemveliso kunye neengxelo zophicotho lweefektri ezichaziweyo.
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Zeziphi iinkonzo zothutho onokunikezela ngazo?
Sinokubonelela ngeenkonzo zokubhuka, ukuhlanganiswa kwempahla, ukukhutshwa kwempahla, ukulungiswa kwamaxwebhu okuthumela kunye nokuhanjiswa kwempahla eninzi kwi-port yokuthunyelwa.